It targets an audience eager to start a business and it provides with simple advice and insight from entrepreneurs.
A lot has been written and said about the Greek crisis, about a new model of entrepreneurship that is being developed, about alternative financing methods, but this is the first time a series of mini docs is created that presents these subjects though chapters (Financing, The Role of Government, Anchor Institutions) in a comprehensive way, through interviews from academics and entrepreneurs and by using an extremely to the point visual material. Probably the reason for that is its initial educational purpose.
This video is a partnership between the US Embassy in Greece and the ALBA Graduate Bussiness School, created by the creative duo Colored Pencils (Araceli Lemou and Konstantinos Antonopoulos). The purpose was to serve as an educational tool for a Massive Open Online Course (MOOC) on the Coursera platform, that was designed for the first time to offer content designed for a Greek audience. It targets greek audience that wants to start a business and find financing and it provides with simple advice and insight from entrepreneurs.
You can watch the trailer featured on the header and the first two videos of the series below:
You can watch all videos here:
The films were created as a part of the Massive Open Online Course led by Prof. Michael Goldberg of Case Western Reserve University “Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies”
This project was co-created by the US Embassy in Athens, ALBA Graduate Business School at The American College of Greece and Metavallon. Video Editing by Colored Pencils.